Audience theories:

Survey Analysis:

Research rationale:

To acquire an insights into what people may like to see in the horror trailer, poster and magazine front cover - I have decided to conduct some research into the horror genre. I will do this by interviewing people, asking them to fill out questionnaires and film some reactions to horror clips/trailers in order to understand what they would like to see. This will allow my group and I to supply them with good content that I believe they would enjoy watching/experiencing. This will be beneficial to me because I can see the different opinions of people and what they're scared of so I can compare them and decide what content would be best to explore for our products. 

Scream & The Blair witch project:

Well's research & Cohen's moral panic:

Mulvey's male gaze:

PRELIM TASK: Directors commentary

My group and I recorded a directors commentary together discussing how we made our horror clip, what went well and what we could have done to make it better.